I’m Dr Jo Watkins, a GP, business mentor and coach (sometimes known as The Digital Doctor).

I help medics go from a head full of ideas to clarity and confidence in building personal brands and online businesses that actually fit their life and family.

Why me?

Because I’ve been there, done that and got the t-shirt.

After 25 years in medicine and a few twists and turns in my entrepreneurial journey over the last 15 years, I’ve built a life that mixes NHS work with travel, adventure and running a business, all while raising four kids with my husband, Dave, a Consultant Anaesthetist.

I know first-hand the juggle of clinical work, being hands on with the family and the dream of doing something different.

That’s why, after many requests, I now support other doctors, especially women returning after maternity leave or with young families, who are ready to carve their own path and try something new.

My approach is simple: life-first, values-led and rooted in real experience not just fluff, promises and theory.

What is the secret?

You can’t do this alone.
Having people who understand, support, cheerlead and signpost you makes all the difference.

That’s exactly what you’ll find here.

Next steps to dive in

1️⃣ Join the Facebook group (link)
👉 Marketing & Mindset for Medics a space for Q&As, support and regular lives. (You’ll need to use the same email you signed up with for access.)

2️⃣ Come to a free session
Look out for invitations to my live Q&As and workshops in your inbox. I’ll send the Zoom link a few days before each one.

3️⃣ Grab your free resources 
📥 From Stethoscope to Start-Up — four steps to transform your medical skills into a thriving business. Absolute gold dust.
Free download

Also. Hot off the press I have two new things for you to read.

One is the NEW free download called the 'Get Scrappy Checklist' which is that tick box exercise to get you started. What you need and what you don't 
Download now

Plus I have written my first business book. 
This is now available to buy on Amazon here
The Life-First Business Manifesto by Dr Jo Watkins

4️⃣ Check your inbox on Fridays
Every Friday at 7am GMT I send The BSJ (British Start Up Journal). It’s part inspiration, part practical tips and 100% honest. While you wait for the next one, hit reply to this email and tell me:

What’s one thing in your way right now, stopping you from getting where you want to be?
* I reply personally to every message.

5️⃣ Listen to the podcast
The Start Up Support Surgery is packed full of stories, strategies and real talk from doctors building life-first businesses and the experts that support them. Start with Episodes 1, 3, 4, 12, 14, 27, 29 and 30 to hear from Medics just like you.

On Apple here
On Spotify here

Find me around the inter web

I’m most active on LinkedIn, sometimes on Instagram, very occasionally on Threads/Twitter and (confession) never on TikTok. Basically, if you type @drjowatkins into a platform, my face should pop up.

A final note

I can’t wait to get to know you better.

Reach out, say hello, and let’s start shaping the business (and life) you really want.

Jo x
www.jowatkins.com 

PS. If you’re already thinking “yes, I want to work more closely with Jo” — fill in this form [link]. I will get back to you with some options to find out more. 

PPS. Not feeling it? No offence taken. You can unsubscribe anytime, and I’ll remove you from the Facebook group too if you would like. Just shout.