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The Clarity Starter Kit
Your first step to a business that fits around the life you want to lead
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For Medics, by a MedicÂ
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30 days to clarityÂ
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Peer-supported, not lonelyÂ
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Life-first, not hustle-firstÂ
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Simple, actionable stepsÂ
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Ready for a change but not sure where to start?
You’ve worked hard to build your medical career, you love helping people but you’re wondering if you can keep doing it forever in this way.Â
- Frustrated you can't help people in the way that you want to
- Wanting to expand and grow personally or professionally
- Unsure if you really want to start a business or what to do
- Worried about the time, tech needs or the financial risk involved
- Craving flexibility to be there for your kids and still do something worthwhile but not miss Sports Days and Nativity plays anymore
- Stuck in “thinking about it” mode, or the maybe next year mode and not taking action
I get it 100%.
Because I’ve been there.
And I know the first magic step is actually getting clear on what you really want to build around your life and family.Â
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What is the Clarity Starter Kit?
A safe first step toward your next chapter
The Clarity Starter Kit is a 30-day, life-first programme for medics and healthcare professionals who want to explore business without overwhelm and with the guidance of someone who’s been there, done that and got the t-shirt.Â
You’ll work through the essentials, get support, and leave knowing one of two things:
- Yes I’m ready to start building my business, and I know what my first steps are.
- No I’ve decided business isn’t for me, and I can walk away confident in that choice.Â
Either way, you’ll be making an active decision instead of staying stuck in limbo and putting things off until you feel ready (Spoiler: you will never feel ready and there will never be a good time)Â
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HOW IT WORKS?
What’s Inside Your Clarity Starter Kit
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- Module 1: Time, Place, People & Money - lay your foundations so your business works for your life.
- Module 2: The Success Snapshot - get crystal clear on your long-term vision, values and purpose.
- Module 3: The Ideas Builder - turn your skills and passions into a viable business idea that resonates with your audience.
 Also includes:Â
- The Life-First Business Manifesto™ E Book
- Perfect Patient Profiling Template
- Essential Tech & Tools Walkthroughs
- Legal & Business Basics
- Digital Little Black Book of Resources
What you'll learn
👉 By the end of 30 Days, you’ll have…
- A clear roadmap to move forward with confidence
- Your ideal client defined and niche clarified
- A vision that aligns with your values, goals and family life
- Simple, actionable steps to fit progress into a busy schedule
- Confidence in authentic ways to connect with your audience
- A decision about whether business is right for you (and the next steps if it is)
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Why choose me?
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Hi, I’m Dr. Jo Watkins.
I’m a GP-turned-entrepreneur, mum of four, and business mentor specialising in helping female doctors building life-first businesses around family life.
I’ve built several businesses around my family life and helped hundreds of medics do the same without burnout, hustle or “just work harder” advice.
I still have a foot in both camps. I locum as a GP and work remotely from my computer while travelling for 3 months a year with my family.
You’ll get:
Medic to medic understanding.
I know the medical and healthcare mindset and how to bridge into entrepreneurship.
I understand the difficulties that we have showing up, being vulnerable and promoting ourselves. Sales and marketing was not a module at Medical School and not something most healthcare professionals love the idea of.Â
- Proven frameworks. The CHAOS Compass, Perfect Patient Profiling and Beta Value Exchange and more have helped many medics with this transition into business.
- Life-first philosophy. Because success is not just the business you build, but the life you get to live.

Here is what other doctors are saying...Â
"Working with Jo helped me develop a small idea and a concept into a structured plan, website, clinic and actual business that I have created from scratch. When I started with Jo, I felt completely by myself because I wasn't unaware that there was a community of people who had similar mindset to me in regards to working as a GP but wanted to expand into different areas and subspecialty interest."
- Dr. Aisling Farrell, GP, Lifestyle Medic for female athletes.
"The modules are gold dust, so much content allowing you to start at the right place for you.
What Jo is offering has exceeded my expectations. Her knowledge, kindness, availability and experience are invaluable.
I had no idea just how much I didn’t know but the insight, understanding and progress I’ve made in the last few months has been perfect and at a pace that has worked for me and all my other commitments."
- Dr. Jo Hartley, Career and Life Coach and previous ED Consultant
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Is this for you?
This is perfect for...
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Medics or Healthcare professionals stuck at the idea stage
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People wanting a structured, supportive, low-pressure start
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Those valuing and looking for a life-first approach
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This is NOT perfect for...
- Those looking for an overnight success scheme
- People unwilling to do the work
- Those looking to earn big money quickly and thinking that is easy
- People not wanting to prioritise their life and balance
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Your Next Step Starts Here
The Clarity Starter Kit is the thinking stage of idea development in a safe, structured way to decide if business is right for you and to start building it around your life.
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FREQUENT ASKED QUESTIONS
How much time will this take each week?
What if I can’t make the live calls?
Is this just for doctors?
What happens after the 30 days?
You Could Be Next
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