Are you a healthcare professional ready to start up a purposeful business, personal brand or side hustle alongside your medical career?
Maybe you have trained as a coach, invested in learning about Lifestyle Medicine or Menopause training. Maybe you have trained in reflexology or hypnotherapy.
Maybe you are an expert in a certain field and you are completely frustrated that you are repeating the same advice over and over again but can only actually impact the patients that are brought to see you but you know there is a bigger need.
On the other hand you might be a GP or specialist who is just no longer feeling able to do the job that they set out to do and you are passionate about being able to continue to help people.
I hear you.
Join the fantastic Start Up Support Programme for Medics and Healthcare Professionals to move you forward in a way that is impossible on your own.
This programme will save you time, money and your sanity in equal proportions. Trust me. Having worked it out over the last 15 years I am still learning every day but this is the course, coaching and community I wish had existed when I first started out.
You may be unsure of your next move, getting stuck with the tech, not knowing what to do next and feeling completely overwhelmed. These are all part of the normal way to feel when you start something different.
If you are interested in finding out more about this programme please jump in and sign up or reach out to me via DM or email and I can discuss this with you if you have any questions in a 15 minute free call or voice note discussion to make sure this is the right fit for you.
Email [email protected]
Why do I even need this programme?
Are you a doctor or healthcare professional with an idea (or lots of them), a side hustle, a blog, product or service business but you are STUCK with where to start or what to do next?
The Start Up Support Programme and The Digital Doctor Membership is just what you need. Dr Jo Watkins is a portfolio GP, mum of 4, business coach and mentor who has been described as a 'human catalyst' getting the best out of everyone she works with.
- SUSS out what this business and side hustle thing is all about
- SUSS out all the tech and essentials that are involved
- SUSS out your niche
- SUSS out how and when you do all the things
- SUSS out all the stuff that is causing you overwhelm and making you freeze
What do you get?
OUR GOAL AT THE END OF THIS PROGRAMME IS FOR YOU TO HAVE YOUR OWN PROJECT OR BUSINESS UP AND RUNNING WITH AN ONLINE PRESENCE, AN EMAIL LIST OF IDEAL CUSTOMERS AND YOUR FIRST 5 PAYING CLIENTS.
September BSLM special offer package: 20 spaces only for the added bonus of the VIP Day and a 1:1 session
1. The Start Up Support Programme (Normally priced at £1297)
2. The Digital Doctor Membership for 12 months (Normally priced at £997)
THE FIRST 20 WILL RECEIVE TWO SPECIAL BONUSES:
One Ticket to the Online VIP Mastermind Day (Normally priced at £97)
PLUS
45 minute 1:1 with me (Normally priced at £147)
PLUS
A check in 30 min 1:1 phone call in January (Normally priced £97)
Value RRP TOTAL VALUE £2538
BSLM Special £1497 (lifetime access to recorded content)
FULL OFFER DETAILS
The Start Up Support Programme 4 month recorded curriculum in this Accelerator Programme with a live, ELC Early Learning Centre teach of the module plus two Open Surgery sessions per month for any questions for those specifically starting out on this adventure
Normally priced at £1297 (Lifetime access to recorded content)
The Digital Doctor Membership with live coaching and mentoring calls plus a private community of peer support and WhatsApp Q&A thread RRP £997 per year (or £97 a month)
VIP Mastermind LIVE Monday 30th September 9.30-3pm £97
ALSO AVAILABLE AS ADD ON PACKAGES ONLY TO THOSE WITHIN THE COMMUNITY
HELP Lite 1:1 4.5 hours of 1:1 support over 4 months £750 (Normally priced at £997)
Digital Presence Package £1500 (Logo, website design and build only 2-3 pages plus email and domain set up all done for you) Limited numbers for this and a waiting list available
FULL DETAILS: The Start Up Support Programme 4 months starting in October, February and June each year
Immediate access to DIY recorded content so that you can get started in your own time and work through the modules taking you from Medic with ideas to purpose driven entrepreneur with a clear path and your first paying clients.
Nine high value, action packed video modules (over 100 short clips from 4 mins to 50 minutes) taking you in a stepwise fashion from feeling powerless to purposeful through a series of modules. This pre recorded core content involves easy to digest videos that can be listened to via an App and are accompanied by a printable workbook. Including are a series of recorded masterminds with guest experts on Confidence building, Canva, Instagram, using LinkedIn and ‘Selling without Sleaze’ on webinars.
This course is ‘gold dust’ according to a current participant.
PLUS, if you want to learn LIVE with hand holding on a weekly basis rather than self directed then I offer The live ELC: The Early Learning Centre' every week on Tuesday mornings 6-7am to accompany this programme (this is the approach I took to start out in business, ring fencing an hour in the morning before anyone gets up) Walking through a live teaching session on all of the Modules, one by one, on 4 months on a cycle. Starting from Module 1 three times a year in October, February and June. Come along whenever you like for a reminder, learning or accountability plus there will be two Open Surgery sessions per month for beginners questions.
MODULE 1: THE SUCCESS SNAPSHOT
- Gain clarity on your end goal - Impact/Profit/Time/Change
- Journalling prompts to explore your purpose and your long term goals
- The 1-5-10 diaries
- Vision Boarding
- Looking at your Ikigai/ Future YOU: What does your life look like.
- Do the Values Vault exercise - Find your 3 core personal values
MODULE 2: THE IDEAS BUILDER
- The Perfect Patient Profiling Approach - finding your Niche
- Bring it to life - examples of Niche
- Your Superclients - your ideal client
- Using AI to augment your ideas
- Doing the research
- Why this is so important
- Rediscover your skills and passions
- Connecting with others and giving
MODULE 3: THE STARTER FOR 10 CHECKLISTS
Have the basics to charge, start an email list and send an invoice or link to PayPal while you keep learning
- Money: 10 ways to manage money in the early days
- Time: 10 ways to make more time
- Ideas: 10 ways to brainstorm ideas
- Basics: 10 basic admin essentials to get you started for free
MODULE 4: THE PERFECT PATIENT PROFILING APPROACH IN DETAIL
- The ‘Beta Value Exchange’ Mindset - how to get started
- Reaching out to your new clients
- Booking it in
- Market research - how to ask questions
- Get some feedback
MODULE 5: THE BETA VALUE EXCHANGE GAME PLAN
- My story of charging from the beginning
- Find out what problems your idea clients have
- Introductory Offer: Package up and price your solution
- Finding social proof and finding 5 ideal clients from your Inner Circle of Trust
- Charging. Free vs Paid. What to charge for
MODULE 6: TESTIMONIAL TEMPLATES
- The Importance of Social Proof
- The Hierarchy of Testimonials
- How long is too long or not long enough?
- Frameworks and Templates/ Scrappy or Canva examples
MODULE 7: THE 2-2000 FORMULA
- How to grow your email list from 2 to 2000
- The importance of building an email list
- Opt ins, freebies and lead generation
- Story telling and how to write emaila
- Document vs Create
- Being helpful and Collaborating
MODULE 8: THE DIGITAL DOCTOR PROFILE APPROACH
- Branding. The What, How and Why
- Social Media Planning
- Websites. From Basics to Bells and Whistles
- Lead Generation. 100 Badass Superclients
- Networking, Collaborating and Community
MODULE 9: THE BUILD AND SERVE FORMULA
- The boring but very important business bits (Business plans, insurance, privacy policies etc)
- A reality check (what this all means)
- Free Lead magnets plus Low, Medium and High Touch
- Pitch Perfect, Media Toolkits and PR
- Investment and Money
Email [email protected] if you have any questions about any of the above.
Money back no questions asked guarantee within 28 days if you have been to the onboarding sessions plus the live coaching plus completed Module 1 and 2 but do not feel that the programme is a good fit for you.
FULL DETAILS: THE DIGITAL DOCTOR 12 MONTHS MEMBERSHIP
The Digital Doctor Membership £997 for the year or £97 a month
(Digital Marketing and Mindset Membership for Medical Entrepreneurs)
- Five live calls each month within a safe community of peers and mentors
- 1 Community and Connect Call with journalling and peer support
- 1 Masterclass Call with guest speaker (this will be recorded)
- 1 Advanced Feedback Call (Hot Clinics/Review 10 minute slots available)
- 2 x Advanced level only for those with a clear plan or paying clients so that you can progress and advance your digital marketing skills with the help of expert Mindset and Marketing coaches so that you have the best in the business supporting you for a fraction of the cost.
- Admin support from Jo and Karina (Online Business Manager and VA)in a WhatsApp feed for questions and answers on tech or any issues
- A wonderful community of like minded healthcare professionals that is held within a private WhatsApp community with supportive medical peers who are all doing things differently
100% of my founding members said that they absolutely LOVE the SuSS community and find it completely invaluable for support, inspiration, cheerleading and guidance on their journey. They had no idea how important community and other medics on a similar journey would be when they started out.
NEW Members Onboarding Call: Thursday 3rd October 8pm
OCTOBER
Monday 7th October 8pm Community and Connect call with Journalling
Thursday 10th October 2pm DMC - Digital Marketing Coaching with Rachel
Thursday 17th October 2pm Masterclass with Katya (Imposter Syndrome)
Friday 18th October 2pm Feedback Friday Live Session with Jo
Monday 21st October 2pm The Social Surgery with Teryl
NOVEMBER
Thursday 7th November 8pm Community and Connect call
Tuesday 12th November 2pm DMC - Digital Marketing Coaching with Rachel
Thursday 14th November 2pm Masterclass with Alice (Fun)
Monday 18th November 2pm The Social Surgery with Teryl
Friday 22nd November 2pm Friday Feedback Live Session with Jo
DECEMBER
Thursday 5th December 8pm Community and Connect call
Tuesday 10th December 2pm DMC - Digital Marketing Coaching with Rachel
Thursday 12th December 2pm Masterclass: Ditching Perfectionism Festive Edition with Kerry
Friday 13th December 2pm Friday Feedback Live Session with Jo
Monday 16th December 2pm The Social Surgery with Teryl
JANUARY
Thursday 9th 8pm Community and Connect call
Thursday 16th January 2pm DMC - Digital Marketing Coaching with Rachel
Thursday 23rd 2pm Masterclass: TBA ??Branding
Friday 17th 2pm Friday Feedback Live Session with Jo
Monday 20th 2pm The Social Surgery with Teryl
FULL DETAILS: Online VIP Mastermind Day 9.30-3.30pm with Special Guests
This will be recorded if you can’t make it live.
- 9.30-10 am Tanya Lynch (Journalling to get the most out of the day ahead)
- 10-11am Amanda Thomas (Storytelling and the Art of Communication)
- 11-12pm Natalie Trice (PR, demystifying getting into the papers)
- 12-1pm Lunchtime break but I will be available for Hot Seats and Q&A
- 1-2pm Rachel Harrington (Selling without sleaze on a webinar)
- 2-3pm Dr Aileen Alexander (Sales strategies and funnels)
- 3-3.30pm Tanya Lynch and Jo (Journalling and close)
September BSLM special 20 spaces only for a special offer package
- The Start Up Support Programme RRP £1297
- The Digital Doctor Membership RRP £997
- PLUS VIP Mastermind Day RRP £97
- PLUS 45 minute 1:1 with me RRP £147
- Access now but the 12 months starts at the beginning of October
TOTAL PRICE: £1497 (with lifetime access to recorded content)
FULL DETAILS OF THE ADD ON 1:1 SUPPORT PACKAGES THAT WILL BE AVAILABLE FOR YOU AS PART OF THE COMMUNITY
HELP 1:1 INTENSIVE ADD ON
£1497 for members (RRP £1997)
- 90 days
- Initial 90 min kick off call
- 6 x 60 minute calls over the 90 days
- Voice Notes for support over the 90 days
- Calls recorded and stored on a Google Drive
- 3 SOS 30 min phone calls
HELP 1:1 LITE ADD ON
£750 for members (RRP £997)
- 4.5 hours over 4 months
- Ad Hoc calls either 30 mins, 60 mins or 90 mins
- 3-5 calls over the 4 months
- No Voice Notes